The CLEANEST: Home Brands (Our Top Truly Toxin-Free Picks!)

Creating a truly clean home is all about eliminating toxic household products containing harmful chemicals that can impact your health, including hormone disruption, & long-term health risks. That’s where we come in. We’ve done the digging for you—so you can skip the label reading & go straight to the cleanest, safest brands.

⚠️Toxins to Avoid: in home care

  • ✖️ Parabens (i.e. Methylparaben, Butylparaben, Propylparaben): Hormone disruptors linked to reproductive issues & CANCER

    ✖️ Phthalates (i.e. Diethyl Phthalate, Dibutyl Phthalate): Skin irritants and hormone disruptors linked to CANCER

    ✖️ Ammonia & Chlorine Bleach: Found in disinfectants, glass cleaners, & laundry products, these chemicals are linked to skin irritation, respiratory issues & CANCER

    ✖️ Synthetic Fragrances (i.e. Fragrance): Cocktail of undisclosed chemicals linked to allergic reactions, hormone disruption, & CANCER

    ✖️ Formaldehyde/Formaldehyde-Releasing Ingredients: (i.e. Formaldehyde, DMDM hydantoin): Respiratory irritants linked to allergies & CANCER

    ✖️ PFAS (a.k.a. "Forever Chemicals"): Found in non-stick cookware & stain treatments these chemicals are linked to hormone disruption, immune dysfunction, & CANCER

    ✖️ Heavy Metals (i.e. Lead, Cadmium, Mercury, Arsenic): Found in cookware & drinking water, these neurotoxins can cause developmental issues & organ damage

Choosing truly clean, non-toxic home care isn't just a trend—it’s about protecting your long-term wellness. At Keeping It Real Clean, we hold personal & home care to the highest standards, avoiding even “safer” ingredients that don’t align with our mission & sharing only the absolute SAFEST & BEST! (Learn more here.)

Below, explore our top picks for truly toxin-free home care—carefully vetted for their purity, performance, & integrity. Plus, grab exclusive promo codes to make your switch effortless!

top cleanest  home care recommendations:

🌿the cleanest cleaning Products 

➡️Conventional cleaning products are often loaded with toxic chemicals like ammonia, chlorine, & synthetic fragrances, which can trigger respiratory issues, hormone disruption, & even long-term health problems, including cancer! Check out these truly non-toxic alternatives for a safer home for you & your family:

🌿the cleanest bed & Linens

➡️Your bedroom should be a safe haven, but conventional mattresses, pillows, & linens often contain flame retardants, VOCs & synthetic materials that release toxins while you sleep. Upgrade to these truly non-toxic options for deeper, healthier rest #SleepGoals:

🌿the cleanest kitchen essentials

➡️Cookware, bakeware, food storage & kitchen appliances can leach harmful chemicals like lead, cadmium, PFAS, & BPA into your food. Opt for these truly non-toxic kitchen items to keep your meals as clean as your ingredients:

🌿the cleanest Air, Water & Home environment

➡️Indoor air pollution is often worse than outdoor air, thanks to off-gassing from furniture, synthetic cleaners, & poor ventilation. Water contaminants can also negatively impact your health. Investing in high-quality filtration & EMF protection can dramatically improve your home’s environment.

🌿the cleanest oils, sprays & Candles

➡️Conventional candles, air fresheners, & sprays often contain synthetic fragrances & harmful VOCs that contribute to indoor air pollution. Check out these truly clean, plant-based alternatives to freshen your space without toxic chemicals:

» Primally Pure + Code: KEEPINGITREALCLEAN

🔄Ready To Make the switch?

Choosing truly non-toxic home essentials isn’t just about avoiding chemicals—it’s about creating a sanctuary that supports your well-being. By swapping out harmful products for these cleaner alternatives, you’re taking powerful steps toward a healthier home and a healthier you! (Also check: Our Cleanest baby & Mom Care Recommendations!)

Your choices matter. Let’s keep it real clean, one product at a time!✨

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